[Posted by Roberto:]
I've never taken a marketing class, nor do I pretend to know what the customer wants. I usually leave this up to qualified Marketing Executives TM who have years of experience selling goods to customers. But at some point you just have to draw the line.
I recently purchased a medium to low quality computer speaker system for my office from Cyber Acoustics. When it arrived I was surprised to see "MP3 Ready" emblazoned on the side of the box. "Jumpin' Jiminy! That's exactly what I was planning on using them for!" Do these marketing gurus take us for fools? Are people really confused by things like this? I cringe thinking that someone, at some point in time, questioned the folks at CA about the abilities of their speakers.
Actually, I think I'm more concerned with the people who are returning their speakers in fear of audio file format incompatibility. ...Perhaps I should have upgraded to the OGG Ready speakers for the extra 10 bucks.